The style industry has no problem making political and social statements, and that’s particularly been the case over the past couple of years. Dior’s “We Should All Be Feminists” tee still pops up on stars, and last September, Christian Siriano even put a “Voting for Cynthia” (as in Nixon, who ran for Governor of New York) shirt on his runway– simply 2 examples of a much larger pattern.
When Gucci shared images of these products to Instagram, adding that they were also a nod to the ’70s, reactions were blended. Despite what people feel when it pertains to the current abortion laws and restrictions– and, according to the remarks, folks are still divided on that– there are concerns about turning the cause into a commodity. Just how much will these items cost? Will Gucci be donating the earnings to charities? It’s nice to see significant brand names making this type of statement, which will certainly make headlines (like this one) and get a discussion going, but at the exact same time, it makes us question why they are doing it.
Fortunately, Gucci cleared some of that up in the caption, saying that innovative director Alessandro Michele has a “vision of liberty, equality and self-expression” and even established a global project, Chime For Change, in 2013, which “represents and advocates for gender equality.” The organization will be contributing to numerous “global partners for sexual and family health rights” in 2019, including the Global Fund for Women, the Ms. Foundation, and Women Deliver.
As of now, there’s no word on just how much these products will cost or what percentage of the profits will be contributed.
